Podcast Episode

The Numbers Don’t Lie: The Call for Intercultural Creativity in the World of Accountancy – Salma Hatim, CPA, Episode #57

February 7, 2021

Is 2021 calling for ‘InterculturalCreative Accountants’ for this new future of work?

Salma Hatim is a top CPA and entrepreneur, and is passionate about accounting, finance and business. In her career, she has served businesses from all over the world and with different accounting guidance, ensuring they are compliant, performant and continuously growing. She has worked with businesses of all shapes, models, industries – from start-ups to billion-dollar companies.

After six years with PwC, Salma founded PROKONECT, a tech-forward accounting and financial strategy company that helps ambitious digital entrepreneurs and business owners understand their business performance year-round and get clarity of where their business is headed.

Her creative perspective, along with an artistic background, gives her an innovative edge for her clients and in her field at large. Check out her story and learn some actionable tips on bringing the numbers to life with intercultural creativity!


Salma’s LinkedIn





This episode is produced by CAFFEstrategies.com – an industry leader in intercultural creative thinking development and the home of the 16 Diamond Tools of Creative Thinkers and the 7 Gems of Intercultural Creativity!


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